Questions
Frequently Asked.
Honest answers about pricing, timeline, process, ownership, and everything else you might want to know before reaching out. If your question isn't here, just ask.
Working Together
Timelines, pricing, and how an engagement actually runs day to day.
How long does a project usually take?
Most sites go live within 24 hours to 7 days, depending on scope and how quickly content and feedback come back. We build on our own platform rather than starting from scratch each time, which is what makes that pace possible. You get a fixed date at kickoff, not a vague range — and we hit it.
What does pricing typically look like?
Our packages are Launch at $499 for a focused launch site, Business at $999 for a broader business site, and Custom Systems from $2,999. Every proposal is fixed before work begins, with any additions discussed and approved first.
How do payments work?
The Launch ($499) and Business ($999) packages are paid in full at checkout. Custom Systems projects are split into clear milestones: a deposit reserves the schedule, with remaining payments tied to agreed project stages. Hosting and ongoing support are billed monthly after launch.
Can we start with the $499 offer?
Absolutely. The Launch package is designed for businesses that need a refined, credible online presence quickly. If the scope grows later, the foundation can grow with it.
How many revisions are included?
Each engagement includes structured revision rounds at the key design milestones. We set the exact number in the proposal so feedback stays focused and the timeline stays predictable.
Services
What we make, and what we leave to specialists.
What kind of websites do you create?
Sophisticated, conversion-focused websites for ambitious brands and independent retailers — with strong visual storytelling and refined interaction design. Editorial layouts, mobile-first builds, real performance.
What kinds of businesses do you work with?
Independent retail, trades and home services, lifestyle, hospitality, beauty, and product brands — anywhere the visual fit is right and design is part of how the business makes money.
Do you also handle branding, packaging, and print?
Yes. Many engagements combine web with identity, packaging, labels, signage, or campaign materials so every customer touchpoint feels like one coherent brand.
Do you do logo-only or rebrand-only projects?
Yes, when there is a clear strategic need and the project is a strong fit. Identity engagements can include wordmarks, typography, palette, brand guidelines, and launch assets.
Do you offer SEO, content writing, or photography?
We build technical and on-page SEO into every website. We can shape and refine content, while specialist copywriting and photography are scoped with trusted collaborators when needed.
Process & Practical
How the work moves from first call to launch.
Where is the studio based, and do you work remotely?
We're based in the American Midwest and work with clients nationwide. Most engagements run fully remote — kickoff and presentations over video, async feedback through shared documents and live design files. We travel for flagship engagements when it matters.
What does the design review process look like?
We present complete, considered directions rather than a stream of unfinished screens. You receive a guided walkthrough, time to review, and one clear place to leave consolidated feedback.
Do you sign NDAs?
Yes. We are comfortable working under a mutual NDA when the project involves confidential products, campaigns, internal tools, or unreleased business information.
Can we see work-in-progress between milestones?
Yes. You will always know where the project stands, but we protect focused production time between reviews so every presentation is coherent and worth responding to.
Technical & Ownership
Hosting, CMS, code ownership, and what happens after launch.
What CMS do you build on?
Most builds ship on Next.js with a headless CMS layer (Sanity, Payload, or Contentful depending on the team running it). The $499 Launch package can ship as a static site without a CMS for the simplest cases.
Where does the site get hosted?
We choose hosting around the build — typically Vercel, Cloudflare, or a managed VPS. Hosting, monitoring, backups, and ongoing support are clearly documented before launch.
Who owns the design files and the code?
You do. Once the project is paid in full, the final approved design files, production code, and project assets are transferred to your business without lock-in.
What happens after launch?
We monitor the launch, resolve real-world issues, and provide ongoing support. Maintenance can cover updates, content help, analytics, performance, backups, and new feature work.
Can you maintain a site you didn't build?
Sometimes. We begin with a technical review to understand the codebase, hosting, security, and performance. If the foundation is sound, we can propose a practical support plan.
Still Curious
We answer every inquiry personally.
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